- Marketing and Advertising summary 2001-2002 -

Magazines and Newspapers
Ski: September, October, November, 2001. August, September, October, November, December, 2002
Skiing: November, 2001. November, 2002.
Travel + Life: May (co-op with Valle Nevado), August, October, 2002
Jax Fax: October, November, December, 2001. January, October, November, December, 2002.
Specialty Travel Index: Fall/Winter 2001, Spring 2002, Fall/Winter 2002.
Travel Agent: Mentioned in article on skiing Europe, October 2001.
Travel Agent (supplement): Insert on adventure tourism in Bavaria, June 2001.
Costa Rica 2002 Travel Agent Guide: Annual issue 2002.
Various University publications: Spring break promotion (co-op with Martin Air). February 2002.


Trade Shows, Travel Fairs, Workshops
South East Ski Show: Ft. Lauderdale, October. Annual. (Consumers)
Ski France International: Various locations throughout the USA, April. Annual. (Travel Agents)
Chicago Adventure and Travel Show: Chicago, February. Annual. (Consumers and Travel Agents)
Virtuoso TravelMart: Location changes, August. Annual. (Virtuoso Agents)
TravelMart Latin America: Location changes, October. Annual. (Travel Agents and Tour Operators)
TREX Central America: Location changes, March. Annual. (Travel Agents and Tour Operators)
Ski Tops: Location changes, March. Annual. (Ski Tops tour operators)
Mountain Travel Symposium: Location changes, April. Annual. (Tour Operators and Travel Agents)
Ireland Tourism Workshops: Dublin and Belfast, May. Annual. (Tour Operators and Travel Agents)
Swiss Travel Mart: Location changes, February. Annual. (Tour Operators and Travel Agents)
French Tourism Workshops: Location changes, March. Annual. (Tour Operators and Travel Agents)


Internet
iExplore.com: Ski partner, 2002-2003.
Onthesnow.com: Winter advertiser, 2001-2002.
Away.com: Annual advertiser, 2002-2003.
Gordonsguide.com: Annual advertiser, 2002-2003.
Adventurebid.com: Annual placement, 2001-2002.
Outdoormind.com: Annual advertiser, 2001-2002.
Snow24.com: Lifetime placement.
Skicentral.com: Lifetime placement.

Radio
Lite FM: Listener ski trip and promotion. 2002, Utah.
Big 106: Listener Amsterdam trip and promotion. 2001, 2002.